TAT North Ready.. Travel Campaign

November 3

An event was held at Old Chiangmai Cultural Center to announce the new “North Ready.. Travel Campaign”.
TAT joins forces Public and private sector partners announce the potential and readiness of the North, organizing the event “North Ready…Travel” Kick off the campaign “Visit the North…Half Each” D-Day on November 1st The Tourism Authority of Thailand (TAT) organized the event “North Ready…Travel” to announce the potential and readiness, accelerate confidence building, revive the tourism sector, and provide assistance to entrepreneurs in areas affected by the floods, along with launching the campaign “Visit the North…Half Each” to welcome tourists during the High Season, hoping to stimulate income and the number of tourists during the last stretch of 2567. Mr. Aphichai Chatchalermkij, Deputy Governor for Domestic Marketing, TAT, said that the flood situation in the past has affected tourism in many areas of the North, especially in Chiang Rai and Chiang Mai provinces, both in terms of transportation to the area and damage to tourist attractions. However, at present the situation in the northern provinces has returned to normal. And from November 1st onwards, tourist attractions and various establishments in the North are ready to welcome both Thai and foreign tourists. Come back to enjoy the beauty of nature and the beautiful and valuable arts and cultures of all 17 provinces. The North in the winter season, which is the season for tourism in the North. Therefore, to create a trend for traveling, restoring confidence In traveling, as well as showing the readiness and safety of the North, TAT has organized the event “North Ready to Travel” to promote travel by tourists from other regions to the 17 northern provinces. On November 1-3, 2024, TAT has brought entrepreneurs and media from various regions in more than 200 countries to update tourism products and services and negotiate business with tourism entrepreneurs in the 17 northern provinces.
The kick-off of the “Visit the North…Half Each” campaign will be held on November 1, 2024 to fully stimulate tourism in the North. It is expected that by the end of 2024, more than 22.13 million tourists will travel to the North and generate more than 164.10 billion baht in tourism revenue. Mr. Chotinnarin Ket-som, Deputy Permanent Secretary of the Ministry of Interior, Acting Governor of Chiang Rai Province, said that Chiang Rai Province has joined forces with all sectors to accelerate the recovery of tourism in the area and help entrepreneurs. In the tourism industry that has been severely affected by the floods, to create this connection in traveling for tourists in late 2024, we have prepared to open the city to welcome tourists with a variety of traditional festival activities that combine tourism, sports, products, communities, and local cultures, such as the Loi Krathong Yi Peng Festival in Chiang Rai, the Mae Salong Trail, the ASEAN Flower Festival, the Chiang Rai Flower Festival, the Chiang Rai Countdown 2025, etc., which will help create color for the tourist season in the North. and can stimulate travel and distribute income to the economic system within the province very well. Mr. Wiraphong Ritrod The Chiang Mai Deputy Governor said that this flooding incident is considered the most severe in 50 years of Chiang Mai Province, affecting the tourism industry, which is considered the province’s main source of income. After the incident subsided, Chiang Mai Province mobilized both government agencies, citizens, and volunteers to quickly restore the affected areas. And on the day I Chiang Mai Province is ready to welcome tourists during the upcoming High Season. At the end of the year, Chiang Mai Province will organize activities. Interesting festivals, events, traditions, such as the Chiang Mai Yi Peng Festival, Chiang Mai Fest Music Festival, Chiang Mai Design Week, the Chiang Mai Marathon, and the Amazing Chiang Mai Countdown 2025, and many more. Which is expected to attract both Thai and foreign tourists and stimulate tourism. Chiang Mai Province to recover and grow strongly, Mr. Apichai Chatchalermkij added that for the “Visit the North…Half Each” campaign, starting on November 1st, TAT has collaborated with tourism business operators in 17 northern provinces, such as hotels/accommodations, coffee shops, restaurants, DIY activities, tourist attractions, and souvenir shops, to offer a 50% discount on spending on products and services at participating establishments, with a total value not exceeding 400 baht, for a total of 10,000 rights (1 person/1 right) for tourists. Tourists can scan the QR code to register for the right at the participating hotels in the 17 northern provinces. After registering for the right, they will receive an SMS confirming their participation in the campaign, which will have a validity period of 3 days (72 hours) from the time they receive the confirmation SMS. To use the discount, tourists can use the right by scanning the QR code at the participating establishments. Join the project by looking for the sign with the Aew Nuea Khon La Khrueng logo. The right to use the discount is limited to the amount. TAT reserves the right For those who register first, they will receive the right first (First Come First Served). You can start registering from November 1, 2024 at 5:00 p.m. onwards until December 31, 2024 or when the number of rights is full. Those who are interested can see the details of the campaign application “Aew Nuea…Half Each” and check the list of participating establishments at www.แอ่วเหนือคนละครึ่ง.com or ask for more details at Diet Lee JAT Contact Center, call 1672

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